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WORK

Things I've made people show up for.

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RM20. One campus cat. A following that couldn't be ignored.

@BACCAMPUS_CAT

Brand Activation

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A gaming club with many great events but no glue between them. I built the glue with dice and paper.

TABLETOP TAVERN

Brand Activation

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Everyone forgets their deodorant exists, so we made that into the whole point.

 🜲 Awards: MDA The Young Achievers Program — Finalist 

LUMINA

Campaign Ideation

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Malaysia's never had a renaissance faire. I designed what it could look like, and the people who'd actually run it approved.

BUCKLINGS

Brand Identity · Positioning

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Malaysian Gen Zs hate wasting things. Data rollover was already perfect for them — they just needed to see it that way

 🜲 Awards: Kancils Scoolers
Real Brief Challenge — Merit

UNIFI MOBILE

Campaign Ideation

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BK’s burgers are huge. We simply made them impossible to ignore.

BURGER KING

Campaign Ideation

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